Outbound that builds pipeline while you build the roadmap

B2B copy that transforms product vision into inbox action

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The PMM pain points

  • Outbound is on your plate (but still not in your calendar)
  • Cold email and nurture work keeps slipping down the to-do list
  • Sales want more content than you can deliver
  • Testing and optimisation are always “next sprint”
  • You’re stuck choosing between strategy and shipping copy
B2Bcopywriter.uk | PMMs in pain
B2Bcopywriter.uk | How we help PMMs

How we help

Outbound’s part of the job but there’s no time to own it

With launches, messaging and enablement already piling up, outbound becomes a side project (just not to your boss).

I take it off your plate and deliver B2B copywriting content for campaigns you can ship straight away.

Book a 20-min chat
B2Bcopywriter.uk | Email anxiety

Emails never quite make it out the door

Without dedicated focus, sequences stall at draft stage (bad) or go out half-baked (really bad).

I create ready-to-send nurture and cold campaigns that start working *now*.

15+ years of B2B content experience

+20% lead gen for SaaS scaleup

Created new gated assets for a SaaS scale-up that outperformed the old bests by 20%

2x'd the sales target for Enterprise Tech

Content lead for integrated ABM campaigns that smashed the sales target and grew pipeline.

+5% Click Through Rate for AI startup

Increased nurture CTRs by 5% with tailored, test-ready email flows that moved prospects to demo faster.

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Trusted by leading companies

Trusted by teams at Meta, Google Cloud, TravelPerk and more. Want to see examples? I’m happy to share links. Just ask!

Screenshot 2025-08-13 at 16.24.13
B2Bcopywriter.uk | Managing sales teams

Requests pile up faster than you can write

Sales needs fresh content yesterday but you’re still mid-launch (and mid-roadmap).

I supply crisp, on-brand copy that sales can use immediately, and immediately get results.

Book a 20-min chat
B2Bcopywriter.uk | Time for the day job

Good ideas never get tested

With no time to write variants, your (best-laid) testing plans stay stuck on the wishlist.

I deliver complete packs built for quick A/B sends.

B2Bcopywriter.uk | Strategy and shipping

Stuck between strategy and shipping

Big-picture PMM work suffers if you’re buried in copy.

So don't be. I free you to focus on strategy while the outbound gets done right.

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Whatever your PMM pain point, we've got you...

Cold sequences

4–6 tailored emails plus follow-ups per ICP. Built to sound human, cut through the noise, and actually get replies.

Nurture

3–5 steps that feel like a natural conversation — guiding prospects from “just curious” to “let’s talk” without the drop-off.

Campaign landing pages

Message-matched so every click lands somewhere that builds trust and gets the form filled.

Sales enablement

Battlecards, one-pagers and pitch messages that give reps the right words at the right time and keep deals moving.

Case studies

Real wins reframed as proof, ready to be dropped into outbound, nurture, or calls to build confidence.

LinkedIn

Messaging and ghostwriting that extends your reach, warms accounts, and reinforces your outbound story in-feed.
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From the B2Blog