Question 1

What does a B2B copywriter actually do?

Accepted Answer

A B2B copywriter helps businesses speak to other businesses — clearly, confidently, and persuasively. That might mean writing landing pages that convert, blogs that build trust, or product sheets that explain complex stuff without putting anyone to sleep.

Question 2

Do you offer strategy as well as writing?

Accepted Answer

Yes — especially if it helps the copy work harder. If you're still figuring out what to say, who to say it to, or how to say it best, I can help shape the messaging as well as deliver the final copy.

Question 3

How long does a project usually take?

Accepted Answer

Depends on the size, but as a ballpark: Blog post = 3–5 days, Landing page = about a week, Larger projects (like a website or email series) = 2–3 weeks. If you're on a deadline, just shout — if I can flex, I will.

Question 4

How do you get the tone of voice right?

Accepted Answer

I’ll ask the right questions, read what you’ve already written, listen closely to how you talk about the business, and then mirror it all back in the copy — just sharper.

Question 5

Do you use AI tools like ChatGPT?

Accepted Answer

Sometimes — as a thought-starter, never a shortcut. The thinking, structuring, rewriting and polishing? All me. You get copy that sounds human, not hallucinated.

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